As Elicit’s COO, Chuck brings 25+ years of global retail, technology, and marketing experience. He is a seasoned executive who has spent his career helping Fortune 500 companies with technology- and analytics-based customer strategy, and has seen firsthand the success that comes from structuring business around the customer. Chuck is a University of Minnesota MBA and resides in Minnesota with his wife, Vicki. In his free time, he enjoys cooking, snowboarding, spending time with his two adult children, and is an avid Star Wars fan.
Brooke is Elicit’s former CMO and has represented the voice of the customer for Fortune 100 companies (including Boeing, Disney, and JCPenney) for most of her 18-year career. She earned her MBA at the University of Southern California, and is an avid people watcher and question asker. Brooke has been published in Fast Company, CMO.com, and CRM Magazine, and was recently named a member of the Direct Marketing News Hall of Femme. A native Southern Californian, Brooke lives in Los Angeles with her husband, Jim and their two daughters.
Mason is Elicit’s CEO and has a history of challenging the status quo, cultivating talent, and driving teams to innovate. Recent accolades include being named an Ernst & Young Entrepreneur of the Year Finalist and one of the 40 most influential marketers under 40 in America by Direct Marketing News. He’s co-led IBM’s advanced customer analytics practice, built loyalty programs for industry giants, and is the go-to-guy for many Fortune 500 executives. He’s also a member of the Forbes Agency Council. A passionate outdoorsman, Mason lives in Minnesota with his wife and daughter.